Carol Pinchefsky
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Four John Carter Posters Evolve From Bad To Awesome

Four John Carter Posters Evolve From Bad To Awesome

Feb 23, 2012 | Forbes

At last, things are looking up for John Carter. I spent yesterday bemoaning the lack of decent advertising for the upcoming film, a misstep that could cost Disney millions. After all, who could ever be enticed into seeing a movie with a poster that either conveys no...
Why Negative Press on the Upcoming “John Carter” Is Nobody’s Fault But Disney’s

Why Negative Press on the Upcoming “John Carter” Is Nobody’s Fault But Disney’s

Feb 22, 2012 | Forbes

John Carter poster Fact: I’m a fan of the 1917 novel, A Princess of Mars, the book that serves as the inspiration for the upcoming Disney movie, John Carter. I love Edgar Rice Burroughs’ prose and his world-building of Mars. But I’m less than happy with the negative...
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